Jenerous - a Drapers Conscious Fashion Awards Finalist

At Jenerous, we’re starting 2025 on a high! We’re thrilled to announce that our ethical fashion brand has been shortlisted for the prestigious Drapers Conscious Fashion Awards 2025 in the category of Best Social Enterprise or Charity Initiative.

This recognition is a proud moment for us, celebrating our commitment to ethical fashion and sustainable business practices. It’s testament to the work that we are doing to empower communities in India. Every item of clothing we create is a step toward building a better future for fashion—one that’s fair, sustainable, and truly impactful.

About the Drapers Conscious Fashion Awards 2025

The Drapers Conscious Fashion Awards honour brands, initiatives, and individuals making a difference in the sustainable fashion industry. These awards spotlight those pushing the boundaries of sustainable innovation, and responsible fashion practices.

This year’s awards ceremony will be held in London on 12th March 2025, and Jenerous is incredibly honoured to be part of it.

An event that Champions responsible business

“The Drapers Conscious Fashion Awards recognise the progress that the industry is making in reducing its impact on the environment and improving working conditions for people throughout the supply chain. Launched as Drapers Sustainable Fashion Awards in 2020, the evolution of this market-leading programme reflects how far fashion retail has come in embedding sustainability in all aspects of operations, and that it is now a non-negotiable.”

The Drapers Conscious Fashion Summit and Awards

The annual awards will recognise and award the leaders in categories including; Best carbon footprint initiative, Best circularity initiative, Best Customer Engagement Campaign, Best Social Enterprise or Charity Initiative, Best Use of Technology for Good, Brand of the Year, Conscious Store Design, One to Watch, Empowering People Initiative, Power Product of the Year, Positive Change Award, Recommerce Award, Retailer of the Year, Change Maker of the Year, and Sustainable Textile Innovation

Meet the Finalists in the Best Social Enterprise or Charity Initiative Category

We’ve been shortlisted in the Best Social Enterprise or Charity Initiative category and we’re proud to share the shortlist for this category with these incredible organizations, each working to create positive change in the ethical and sustainable fashion space:

Here are this year’s finalists:

Goods for Good: Repurposing for Good
Transforming excess stock into essential items for those in need, Goods for Good is making a tangible difference in global communities.
House of Kerry: Peace – Children of Gaza
Combining creativity with compassion, this initiative uses art and fashion to bring hope to the children of Gaza.
Jenerous: Social Enterprise Seeking to Change Lives in India
That’s us! Our work focuses on empowering communities through ethical fashion, creating opportunities for talented artisans in India.
JoJo Maman Bébé: JoJo ReLoved
Tackling waste in children’s fashion, this initiative promotes pre-loved clothing to encourage sustainable shopping habits.
Oxfam: Vinted Style for Change Fashion Show
Partnering with Vinted, Oxfam is raising awareness of second-hand shopping and its positive environmental impact.
Reflo: Project 24 with the Golf Trust
This initiative brings sustainable sportswear and innovative education to communities, creating lasting change through sport.
Schuh: Vintage Threads
Encouraging customers to embrace circular fashion, Schuh’s Vintage Threads collection gives pre-loved footwear a second life.
Seasalt: Mind – Brave the Weather Together
Partnering with mental health charity Mind, Seasalt’s initiative supports individuals in overcoming challenges while raising awareness.
Superdry: Second Hand, First Choice with Oxfam for Second Hand September
Promoting second-hand shopping as a first choice, Superdry’s collaboration with Oxfam emphasizes conscious consumption.
The Bshirt: #BreastfeedWithConfidence
Supporting breastfeeding parents, The Bshirt creates practical, sustainable clothing while advocating for confidence and inclusivity.
Traid: Closet Clear-out Challenge
Inspiring individuals to rethink their wardrobes, Traid’s challenge promotes decluttering and sustainable donation practices.

We can’t quite believe that we have been listed alongside these companies! It inspires and encourages us to continue proving that fashion can be both beautiful and meaningful, and that you don’t have to be a large business to have a positive impact.

Why This Nomination Matters

At Jenerous, our focus has always been on making a difference through fashion. Our ethical and sustainable fashion collections are created in partnership with artisans in India, preserving traditional craftsmanship and creating Fair Trade opportunities that change lives. We give back from every sale to support a tailoring training programme in India, which means that every purchase makes a difference.

To get recognition form Drapers, a huge name in the fashion industry, is humbling and we are so grateful for this opportunity to raise our brands profile. This nomination reaffirms our commitment to ethical practices, sustainability, and empowering marginalized communities. It’s also a reminder of the impact small businesses like ours can make when passion meets purpose.

Find out more about our impact as a brand that gives back in our blog A Fashion Social Enterprise Driving Positive Impact

Looking Ahead to the Awards Ceremony

As we prepare for the awards ceremony on 12th March 2025, we are deeply thankful to everyone who has supported Jenerous along the way. Whether you’ve worn our clothing, shared our story, or believed in our mission, this recognition is for you, too.

Stay tuned for updates on the awards evening—we can’t wait to see what the future holds for Jenerous and the communities we serve.

Support OUR Ethical Fashion Brand

This nomination is a milestone for us and the work that we’ve been doing to make fashion a force for good. At Jenerous, our mission is to empower communities in India by supporting skilled artisans, creating Fair Trade opportunities, and celebrating their incredible craftsmanship. This recognition validates our belief that fashion can be ethical, sustainable, and life-changing.

discover our jenerous clothing

If you’d like to learn more about Jenerous and our commitment to sustainable fashion, you can find out more on our Sustainability page and Community Impact page.

For more details about the Drapers Conscious Fashion Summit and Awards 2025, and to book your tickets for the summit, check out Drapers Conscious Fashion Summit and Awards 2025